Communications & Marketing Unit

The Communications & Marketing Unit (CMK) develops and implements marketing and communications strategies and initiatives that enable the delivery of UniSA’s strategic priorities.

We do this in partnership with the University’s Academic Units, including Research Institutes and Centres, UniSA Online, and central administrative units.

CMK’s main areas of strategic focus include the UniSA brand and profile, activities that support domestic student recruitment (locally and nationally), the UniSA Rankings & Reputation Strategy, and our Industry Partnerships Strategy in collaboration with the Enterprise Hub.

In domestic student recruitment, CMK leads on the early part of the student journey, focussing on awareness of UniSA through to application/preference, with the ultimate aim to grow student load.